New sponsorship deal for bowls league

Sep 23 2008

Briggs Equipment UK, the sole distributor of Caterpillar counter balance trucks and warehouse equipment in the UK are the new sponsors of the Cannock Indoor Pairs Crown Green Bowling League for the 2008 - 2009 season.

The deal will support the league which is based at the Cannock Chase Leisure Centre. The league has been established for 15 years and involves three divisions of eight pairs competing on Sundays from November to February. Thanks to Briggs sponsorship total prize money this season will be substantially increased from £675 to £900.

Sally Baker, Marketing Manager, Briggs Equipment UK Ltd.: "We are delighted to be able to provide sponsorship for the Cannock Indoor Bowls league which will now be known as the Briggs Equipment Indoor Bowls League. The league is a great example of local initiative and this sponsorship conforms to our corporate social responsibility ethos of supporting the local neighbourhoods which provide for community cohesion, sports and encourage healthier lifestyles."

League Secretary Mel Evans said "We are delighted that Briggs Equipment UK have agreed to become the new sponsors of this popular & well established league. It is good to see such a large local company supporting our league".

Briggs Equipment UK is the sole distributor of Caterpillar counter balance trucks and warehouse equipment in the UK, offering a range of trucks suitable for all applications - over 130 types of materials handling equipment in total.

The company provides innovative, tailored and cost effective solutions for new or used lift trucks, to buy, lease or short-term hire along with comprehensive customer support services.